Photo Insights

Photo Insights are short descriptions of your interests, personality, or lifestyle, generated by analysing patterns in your photo library. This feature is available for iOS users in select markets.

Accessing Photo Insights

You can find Photo Insights by following the instructions below:

Open Tinder
Tap the profile icon
Tap on the "Chemistry" icon

Using Photo Insights

When you opt in to Photo Insights, we analyse your camera photos to identify key themes that help Tinder personalise your experience and better connect you with others. This is done through a number of steps:

Scanning: when you grant permission, a scan of your camera roll occurs directly on your device to analyse photo quality and content.
Generating Insights: select photos are temporarily uploaded to our server to generate your Photo Insights using AI technology. Photo Insights are based on themes and objects identified in your photos.
Photo Insights selection: we’ll notify you when your Photo Insights are ready for review, and you’ll choose which Photo Insights you want to keep.
Personalised photo suggestions: we use the Photo Insights you keep to help suggest photos you might want to add to your profile, either as individual photos or collages showing off your personality. These suggestions are based on what we know about the types of photos that tend to perform well, personalised with the lifestyle, interests and personality themes from your Photo Insights. You’ll also have the option to take a selfie or use a profile photo to generate biometric data to identify photos of you in your library.
Photo suggestions selection: you’ll choose which photos you want to upload to your profile. We won’t add photos to your profile without your permission.

Once you review and confirm your Photo Insights, they power features like photo suggestions. By understanding the “insights” behind your photos, photo suggestions recommend specific photos from your camera roll that best reflect who you are, making it easier to update your profile with photos that strengthen your presence on the app. We’ll also use Photo Insights to help showcase who you are to potential matches, and to explain why certain recommendations may be more relevant to you.

How Photo Insights uses your data

If you opt in to this feature, we perform an on-device scan of your camera roll to identify photos that we think could produce relevant insights about you, based on photo quality, content and similarity. The identified photos are temporarily uploaded to Tinder’s servers and shared with our AI technology provider, solely to create Photo Insights. Your photos are then deleted unless you choose to add them to your profile, for example, as part of the photo suggestions feature.

The Photo Insights you choose to keep are added to your Insights hub and used to help Tinder personalise your experience through photo suggestions and similar features, and to better connect you with others. Photo Insights you don’t keep are deleted within 90 days and may be analysed to help us improve the Photo Insights feature.

Photo suggestions & collages

If you opt in to camera roll scanning, we perform an on-device scan to understand what kinds of photos you tend to have, like close-ups, full-body shots, group photos or themes, such as travel or pets. We do this by using automated technology that analyses visual patterns in your photos. Based on these patterns, your Photo Insights, and what we know about what performs well on Tinder, we suggest a few photos you might want to add to your profile. The goal is to help you pick clear, diverse photos that show different sides of you. Your photos aren’t added to your profile unless you want them to be – you stay in control.

How is biometric data used for photo suggestions?

If you want us to suggest photos that feature you, you can generate biometric data to find photos of you on your device. You do this by taking a selfie, or with an existing solo profile photo, if you have one. Your data is processed as follows:

Suggesting a profile photo: we’ll suggest an eligible profile photo for you to use, if you have one. Tinder uses a privacy-preserving tool to detect which of your profile photos has an outline of a face, without generating any biometric data or collecting details about the features of your face. This process happens entirely on your device.
Generating and using biometric data: biometric data are generated from either your profile photo or your selfie, and then compared to the photos in your camera roll. Tinder doesn’t collect, store, access or otherwise receive any biometric data generated from your selfie, profile photo, or photos on your camera roll. Instead, everything takes place entirely on your device, and all biometric data used as part of this feature is deleted from your device once you exit the feature. Your selfie is also deleted.
Scanning your photos: the process of suggesting certain photos happens entirely on your device. Tinder only keeps the photos you ultimately choose to upload to your profile.

This step is optional, and you don’t have to take a selfie. If you choose not to use an eligible profile photo or take a selfie, we’ll still scan your camera roll to create Photo Insights, but your photo suggestions and collages may not include you.

Limitations of Photo Insights

The technology used to create Photo Insights, suggestions and collages is designed to be helpful and to exclude photos or insights that might violate our Terms of Use or Community Guidelines, but the technology is not 100% accurate. It may occasionally suggest photos that do not meet your personal preference or may misinterpret a lifestyle theme. Remember, while this tool is intended to help you, you’re ultimately responsible for the photos you choose to upload; please ensure they follow our Terms of Use, Community Guidelines and local laws.

Also keep in mind:

Eligibility: if you don’t have enough photos, Photo Insights and photo suggestions may not be available. We will periodically check your camera roll for new photos to determine if you have enough photos to become eligible.
Scanning continuity: if interrupted, the scan will resume the next time the app is open, until complete.
Rescanning: if you choose to rescan your camera roll, your old Photo Insights will be replaced with new insights from the latest scan.

Sensitive topics

In some cases, Photo Insights may reference themes that relate to cultural, religious, political, lifestyle or other potentially sensitive topics based on patterns identified in your photos. These insights are generated automatically and may not always accurately reflect your personal views or identity. You’ll always have the opportunity to review and choose which Photo Insights to keep before they’re used, and you can delete them at any time in the Insights Hub.

Opting out or deleting your data

You’re in control of your photos and Photo Insights. You can also opt out of camera roll scanning entirely.

Insights hub: once you select Photo Insights, you can manage and delete your Photo Insights at any time in the Insights hub.
Suggested photos & collages: only the suggested photos and collages you choose are added to your profile. You can remove these at any time in your “Edit profile” settings.
Camera roll permissions: you can adjust or remove camera roll access at any time through your device’s system settings.

Visit our Privacy Policy to learn more about our privacy practices and Your Rights. You can also learn how to request a copy of your data.